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My Experience

My Experience

After having spent my first years of life in 6 different countries on 4 different schools and having learnt to speak English and Spanish fluently (next to my German), I studied business science/ economics at the following universities:


  • Wirtschaftsuniversität Wien
  • University of Cape Town, South Africa
  • Eberhard Karls Universität Tübingen

My more than 20 years of experience in market research were gained at:

  • GfK AG/ Produkt- und Konzepttestbereich
  • Unilever/ Innovation Center Kids & Teens
  • Contest census GmbH/ Prokura
  • Numico (Milupa)/ Product Marketing Organisation
  • MRC – Managing Research for Companies/ Research Director u.a. für Vileda
  • Danone Waters Deutschland/ Leitung der Marktforschung
  • Danone Early Life Nutrition (Milupa)/ Leitung der Marktforschung